Executive leader building at scale

Fifteen years crafting digital products across Travel, Financial Services, and Loyalty.

Travel Tech FinTech Loyalty Leadership
Qantas
Current 2026

General Manager - Product Innovation Centre

Establishing the Qantas Product Innovation Centre including the setup of a new Product Operating Model, talent pipeline and being AI-native from day one.

Previously
Patrick Haddock - Senior Product Leader at Qantas
15+
Years
3
Industries
5
Brands
Let's Talk →

Building products that matter at scale

My career spans fifteen years building digital products across Travel, Financial Services, and Loyalty. I've launched Australia's first native mobile banking apps, built credit card products from zero to one, and now lead the digital experience for one of the country's most visited websites.

I'm deeply interested in how AI is reshaping digital product experiences and the craft of product management itself.

More about my journey →

Areas of Expertise

Product Strategy & Roadmapping
Tribe & Team Leadership
0→1 Product Launches
Platform Scale & Growth
Conversion Rate Optimisation
Operating Model Design
AI in Product Development